Makeup Tips For Pale-Skinned Women

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Fair skin can be tricky to deal with. I have very pale skin and because of that I’m often told I can’t wear certain colors, but that is not true. People with fair skin can actually get away with using bright and bold colors. The key is to find out what works for you. Here are a few tips to help you enhance your complexion.


If you have pale skin, then you know how difficult it is to find a foundation that matches your skintone. You need to make sure the colour matches perfectly. If it is too dark you end up looking like you’re wearing a mask. However, not many companies make foundations for very pale-skinned people. Moreover, most of these foundations tend to be more expensive. A good option is to use a tinted moisturizer. Choose a beige or yellow-based product to minimizes the redness of the skin. Fair skin is more prone to wrinkling and aging, so choose a foundation that contains a good amount of SPF in it. In alternative, always apply a sunscreen before foundation, to help slow the aging process.


The thin skin around your eyes can become translucent so that it is possible to see the blood vessels underneath. To avoid this, use a yellow-based concealer that will even out the skintone. Also, concealer should be a shade or two lighter than the foundation.


Cool tones like grey, white, navy as well as chocolate browns, olive and lavender look great on pale skin. A soft smoky eye is another good option.


Apply blush with a light hand and be careful to not overdo it or you’ll end up looking like a clown. Cream blushes in pale pinks and apricots are a great choice for pale skin and gives you a natural rosy glow.


Choose a colour that is not too dark and apply it lightly or you’ll end up looking unnaturally tanned or even dirty.


Bright and deep red lips work really well for fair skinned women as do pinks and corals.

Do you have any more makeup tips for pale princesses?

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  1. says

    great tips! but i definitely don’t have pale skin! lol i needa figure out how to get rid of my ugly tan! lol its soooo uneven it’s not even funny ;[

    gosh dita von teese is so hot haha

  2. says

    Whee, awesome guide babe =P I finally got your last 3 dazzle dusts today (I had to go to a different store as mine didn’t stock Midnight or Grey) and will post everything off to you tomorrow, sweetiepie. Sorry it took me so long!

  3. says

    I bought the brush cleaning jar at Michaels. I don’t know if you guys have that type of store in Europe. Just look for an art store that sells brushes for painting. They usually carry the jar in the same aisle as the brushes. Hopefully, that’s help and you will be able to find it.

  4. beautifulwithbrains says

    Jojobs: you’re welcome. I’m glad you enjoyed the post.

    Jessica: thanks. An uneven tan is never good, but at least you get tanned, I just burn lol. Have you tried exfoliating the overly-tanned parts? Or you could just use a self-tanner to get it even.

    Anastasia: thank you sooo much hun, you’re a star! I’m sorry you had to go to a different store, I would have chosen different colors if I had known they were hard to find. I’m glad you like the post too.

    Alyssa: thanks for the info. We don’t have Michaels here but I’ll go and check my local art store. Hopefully they’ll have it.

  5. andrea says

    Hello, i would like your advice… i feel that when I use pinkish blush i look RED… it seems like iยดve been under the sun for a lot of time and it is not nice to look like that. I wonder which tone (blush) would be the right for my skin … iยดm very very very pale (super prone to redness), my eyes are deep brown and my hair is black… would you tell me which blush could be the right for me… thanks!!!!!!!!!!!!!!!!!!!!!!!!!!

  6. beautifulwithbrains says

    Hello Andrea. If pink blush doesn’t work for you, then I suggest a peachy shade. That would give you a natural look. Have you tried Georgia by Benefit? It’s a sheer peach color that looks great on pale skin.

  7. Kaori says

    I love the tips, but I’m a bit confused. I have very pale skin and have to buy the lightest foundation I can find (and even that is too dark sometimes!) If a concealer should be a lighter shade, how do I go lighter than the lightest foundation? Do they make a concealer that’s lighter than that and doesn’t make what I’m trying to conceal look white? And if you use a tinted moisturizer instead, how do you choose a concealer for that?

  8. beautifulwithbrains says

    Hello Kaori, I so know what you mean. The general rule is that concealer should always be a shade lighter then foundation but if your skin is really really fair, then finding a very pale concealer can be almost impossible! Unfortunately there aren’t many products available for fair-skinned people, so sometimes you’re forced to use concealer that is the same shade of your foundation, I know I have done that. I’m sure, if you’ll keep looking, sooner or later, you’ll find the a concealer that is pale enough and won’t make you look white.
    As for tinted moisturizer, the rule is the same, concealer should be lighter than that as well.

  9. emma says

    great tips, i have pale skin and it doesnt matter how pale my foundation is nothing seems to cover up my blemishes i have horrible pinky blotches and you can see all the veins which wont cover up i use conceller but dont over do it or it looks wrong and nothing covers anything up but the worse thing is under my eyes i have very bad darky purple grey red circles which not even the best products seem to cover up, i cant afford to buy the top products also is there any suggestions on this? and any suggestions on eyeliner use, i use black eyeliner and try to put it on thin but it always looks to much is there any tips on eyer liner and mascara use? thanks ๐Ÿ˜€

  10. says

    Hi Emma, I have very pale skin as well and finding the right concealer is just sooo difficult! Unfortunately not many brands release shades for pale-skinned girls and most of those that do are very expensive! You just need to experiment until you find the right product for you.
    To cover undereye circles, you should look for a salmon or pinky concealer. Then you can apply a yellow based concealer over it followed by foundation, or in alternative, just cover it up directly with foundation. It depends on what works best for you. Finish with setting powder. I also like to apply an highlighter on the undereye area once the dark circles are concealed. As for blemishes, you should look for a concealer that is yellow-toned and quite thick as that would give you great coverage. And to cover redness, you need a green one. Some brands release palettes with several concealer colors, so if you’re on a budget you can try one of those.
    I had problems drawing a thin line as well until someone suggesting to apply eyeliner using a post-it. Basically you place the post-it on your lid very close to the lashline and, using eyeliner, you fill the space between the post-it and the lashline. I know it sounds weird, but it works! If the line is still too thick, dab a q-tip in an eye-make remover and take away any excess. Also, a true black eyeliner can look too much on pale skin, so you can try a brown or grey color instead.

  11. emma says

    aw thankyou so much for your great adivce ๐Ÿ˜€ im defintly going to take your advise and use it ๐Ÿ˜€ i do appreitate it very muchly so thankyou so much for spending your time answering my questions ๐Ÿ˜€ thankyou again! :) x

  12. Jessica says

    Hi guys,
    I’m also very very pale. I have solved the problem of covering blemishes, redness and veins by using Shiseido Control Colour Stick Foundation, it is a stick of creamy green tinted make up that you use under foundation and concealer. It makes you look ghostly pale until you put on foudation and so on, but it lightens the foundation so it actually matches my skin tone. It was a total miracle product for me. Also a great primer.

  13. says

    Hi Jessica, thanks for sharing. I know how difficult it is to find he right products for pale skin and I’m glad you found something that works so well for you. That stick foundation sounds really good!

  14. says

    Great tips, especially for us fair-skinned Brits. We don’t get much sun up here so we do what we can not to look like corpses. :)

    What said about bright lip colours never occurred to me, but you’re totally right! Evan Rachel Wood is someone who does this well, I think (is that her on the far right of the pic? I can’t tell).

  15. says

    I love Britain but the weather there sucks. But a lot of British people have an English rose complexion, which I think should be enhanced cos it is really beautiful. That’s why I’m actually surprised that there aren’t more brands targeting to pale skin women in the UK.

    Plae women can rock bright lip colors, it’s just that very often they are too scared to try. Those on the pix are Nicola Roberts, Rose McGowen and Dita Von Teese. But Evan is quite pale too and definitely rocks the red lipstick look!

  16. catloveschanel says

    Pale skin women don’t get wrinkles because they avoid the sun all their lives.
    Spoken by a redhead.

  17. beautifulwithbrains says

    Catloveschanel, thansk for your comment. I have pale skin too and I avoid the sun as well. But I’m afraid we’ll get wrinkles too eventually :(

  18. says

    I’ve recently discovered that the reason all neutral eyeshadows look crap on me is because I’m pale!

    On darker-skinned girls it brings out natural beauty and all that. On me, no matter what I do or how intricate or how many colours used etc, it just looks all brown. It’s just a boring dull brown. Eww.

    I was watching Bones and saw that Angela, the darker skinned girl had a typical brown neutral look, but that Bones, who is much paler, had a kind of matte pink-based taupe neutral/smokeyish look going on, and it looked really good on her, so I wonder if pinky-browns are the way?
    .-= Anastasia´s last blog ..Enough About Me =-.

  19. beautifulwithbrains says

    Ana, it’s hard to find natural shades that look good on pale skin, they just doesn’t make the eyes pop. :( I’ve found that what works best is pinky-browns, beige-gold shades and copperish-browns. I also like to mix a pinkish color with a light brown or gold, it looks nice.

  20. Claudia says

    Ah! Thank you! I have very fair skin and I rarely wear makeup – but when I do, I’m not sure what to use! I tried most of the tips on here and they work wonderfully. :)

  21. beautifulwithbrains says

    Claudia, you’re welcome. I have very pale skin myself and I know how hard it can be to find makeup that suits our skintone. I’m very glad that these tips helped you :)

  22. beautifulwithbrains says

    Darien, I’m sorry to hear that. People can be cruel and it’s so unfair! I’m glad that things are better now and that you like the tips. Pale skin rocks :)

  23. Kayla_Rose says

    hmm, i have very pale skin and I am often very insecure about is, because i usually don’t know how to use my makeup, so this is a very great article! Thank you.

  24. beautifulwithbrains says

    Kayla_Rose, I used to feel like that about my pale skin but now I love it. It’s just a matter of finding what works for you and I’m glad this article helped. :)

  25. ShaunaMae says

    I just wanted to say THANK YOU! I’m a strawberry-blonde with very very pale skin with freckles and I’m proud of them! ๐Ÿ˜‰ I love all the advice!
    I have blotchy pink cheecks and blemishes, I found that wearing physicians formula loose mineral wear covers SO well that I don’t have to wear concealer (It’s very light weight but total coverage!) But if I need to wear liquid foundation I found that Victoria’s Secret carries a foundation that is actually my skin color (it’s WONDERFUL!)

    • beautifulwithbrains says

      ShaunaMae, I’m glad you enjoyed the post and thanks for your recommendations. I’m sure fair-skinned people like us will find them very useful. :)

  26. linzi says

    thank you for your advice.
    i have pale skin and find it hard to choose colours which suit me.
    your advice has really helped me x

  27. Helen says

    I love reading all the comments! There is so little talk about make-up for pale people! I’m a v pale redhead, and have got blonde eyebrows and eyelashes plus very light blue eyes…what’s a good daytime look? Can you look good naturally?x

    • beautifulwithbrains says

      Helen, I’m glad you enjoy this post! I have pale skin too and it’s a shame there aren’t more tips for us around. Of course you can look good naturally! You can try wearing brownish pinks or chocolate browns on the eyes. I would avoid soft browns and beiges as they can make you look washed out. On the cheeks, use a pale peach or pink blush and on the lips, a soft pink or a bright pop of color. Hope this helps.

  28. Aisling says

    Hi gals! So glad out found this page. After spending many years darkening my skin iv finally fallen in love with my pale skin but have a serious hate for trying to find the perfect make up.

    As a teenager I suffered acne so I have a bit of scaring n also redness in my face while the rest of my skin is perfect pasty white. There are fantastic tips here.

    I’m just curious has anyone tried Nicola Roberts dainty doll for pale skin????


    • beautifulwithbrains says

      Aisling, I’m glad you have finally embraced your beautiful pale skin and I hope these tips will help you to find the most suitable makeup products and shades for you.

      I tried the first version of the foundation which I really liked. I haven’t tried anything else yet so I’m not sure how the products work. I think it’s great she has released a range for pale skinned girls though and I hope someone who’s tried it will be able to tell you more.

  29. Leah says

    Hi!! Great tips! I have a few questions for you.. for pale red heads who have blonde eyebrows, what do you suggest for that? My mother has that problem and can never get her brows to match her hair. Secondly, for pale girls that don’t have the courage to rock red lips, what neutral shades would you suggest for the lips? And lastly, do you have any body makeup suggestions? I am extremely pale and have a hard time wearing short dresses or shorts bc of my pale legs. You can see every little razor bump and my veins show right thru my skin from practically being translucent. Is there anythingon the market that might be used to even out other areas of the body??

    Thank you!!!!!

    • beautifulwithbrains says

      Leah, hi! Thanks for your comment and I’m so sorry it took me a few days to reply.
      For her eyebrows, your mother should look for a brow gel that matches her hair colour. Unfortunately it’s not easy to find one, but a good option would be MAC Brow Set in Girl Boy.

      It’s quite hard to find neutral lip shades for pale skin as they can easily make you look washed out. You should try neutral shades with subtle pink or apricot tones with a satin finish that will help brighten your complexion. Avoid beiges though as they don’t look very flattering on pale skin.

      For the body, you can use either a body foundation or a fake tan lotion. I’ve heard Xen-Tan works quite well for pale skin, even though I haven’t tried it myself.

      Hope this helps, and let me know if you have any further questions. :)

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